Darlings, a little nepotism goes a long way when you’re a 13-year-old girl with fashion designer aspirations. Most such girls had to make do with Fashion Plates at that age, but most girls don’t have Madonna as a mother.
Yes, Madonna and her mini-Madonna, Lourdes have launched a line for girls called, what else? Material Girl, set to hit 200 Macy’s stores nationwide Aug. 3.
The New York Times has the lowdown on the hoedown:
“Called, of course, Material Girl, the line is starting with clothing, shoes, jewelry and handbags, and Macy’s plans to add other categories like fragrance next year. Meant for teenagers on a budget, the items are less than $40, on average. [..]
Nearly all the items so far summon ’80s flashbacks. A $36 pair of Material Girl jeans has zippers at the ankles, and the denim is stonewashed.
There is a punk-style skirt for $22, with black ruffles and pink roses, and a studded vest for $58. And a $24 black dress streaked with white is so short that just about any papa would preach about it.
“It’s a little ‘Desperately Seeking Susan.’ It’s got references from things you’ve seen Madonna wear,” Ms. List said.”
They’re cute, for the most part. Very much playing on the Madonna iconography, which tells us a little bit about who really had a hand in designing this collection. After all, what 13 year old girl envisions a clothing line made up of stuff her mother wore 25 years ago?
[Photo Credit: wwd.com]