“CHOO 24:7 is the ‘perfect shoe wardrobe’ with updated versions of Tamara Mellon’s favourite styles in a variety of colours, materials and heel heights. Taking the Jimmy Choo woman from day to evening, 7 days a week, this is the definitive assortment of iconic Jimmy Choo shapes: The ‘Icons’, the ‘Perfect Platforms’, the ‘Perfect Pointy-toe Pump’, the ‘Perfect Round-toe Pump’, the ‘Perfect Flat’, the ‘Perfect Wedge’ and the ‘Perfect Evening’.“
Let’s take a look, shall we?
Two reasons we’re highlighting this:
1) Think of Nina saying in that interview we did with her that fashion was going to be leaving behind what she calls “angry shoes.” We think she’s right on that. We think the McQueen lobster claw shoes signal either its apex or its nadir (depending on how you look at it), because the heavy shoe is going to go away. These classics are a sight for sore toes. Sure, you still have your option of skyscraper heels, but just the fact that these shoes don’t look like they weight 15 pounds a piece is a step in the right direction. We think there have been some gorgeous shoes in the last 5 years, but the trend is getting played out. It’s time for a more streamlined take. Discuss.
2) We also posted this because it made a perfect segue into our accessories post on the Flypaper blog. We are mercenary, self-promoting bitches after all.
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